Like a podcast ad network — but the inventory is women-in-sports creators.
WRTG is a managed media network built around women, sport, and culture. Brands buy in. We curate a portfolio of creators matched to the audience, produce co-branded content around a cultural moment, and distribute simultaneously across every channel. One buy. Multiple voices. Coordinated impact.
There is no media buy that puts brands inside the culture of women who live sports. You can buy a sponsorship. You can run a social ad. You can hire an influencer agency. None of that gets you inside the conversation. We do.
A turnkey creator media product. One buy gives you multiple voices, coordinated around a single cultural moment. We curate the creators. We manage the content. We deliver the reach.
When multiple creators publish around the same moment, platforms read it as a cultural signal — not individual posts. The algorithm amplifies what it thinks is trending. We engineer that signal.
One post = one signal. Platforms treat it as a single data point. Reach peaks modestly and fades within hours. No trend signal. No algorithmic boost.
Multiple creators publishing around the same moment = compounding signals. Platforms detect a pattern and boost visibility. Each new post lifts the others. The network becomes the trend.
One signal. Platform treats it as isolated content. Organic reach only. No trend detection.
Multiple signals in a window. Platforms detect a pattern — related content, shared hashtags, overlapping audiences. Algo boosts kick in.
Cross-pollination across creator audiences. Explore/For You page placement. The brand becomes part of what the internet is talking about.
The insight: Platforms reward density, not volume. Five creators posting within the same 48-hour window around a cultural moment generates more algorithmic lift than fifty isolated posts spread across a quarter. We orchestrate the density. The algorithm does the rest.
Every brand activation maps to a consumer motivation. We match the creator, the content format, and the moment to the reason she's buying.
Get ready + prep content
Creator-led events
Live reactions + fast posts
Fits, hair, makeup content
POV + group chat content
Coordinated creator drops
Recap + next-day content
Every activation maps to a purchase motivation and a content format. Brands don't buy "influencer posts" — they buy a coordinated presence inside the moments that move their audience to act.
Each product available individually or combined for full-funnel activation.
Brand integration across curated creator cohorts. Your message embedded in authentic stories that resonate with audiences.
Creator-produced media featuring your brand, distributed simultaneously across all channels around a cultural moment.
On-site brand activations at tentpole sporting events. Experiential moments, content capture, live audience engagement.
Bespoke activations built around your moments — product launches, seasonal pushes, brand-specific cultural tentpoles.
Select a cultural moment, audience, or theme.
We assemble a curated creator portfolio matched to your brand and audience.
Creators develop authentic content with your brand integrated naturally.
Simultaneous launch across all creator channels. Coordinated impact.
Full performance reporting — reach, engagement, sentiment, audience insights.
Start a conversation.
tamala@madexus.com